Executive Summary
A Nordic-inspired DTC Home & Living brand improved fragile product shipping by using China-based fulfilment services and DDP shipping solutions. Standardised packaging and reduced volumetric weight delivered faster shipping and lower landed costs within 90 days.
Delivery time
6–9 days
from 12–18 days
6–9 days
from 12–18 days
Damage rate
<2%
from 4–5%
<2%
from 4–5%
Shipping cost
−20–25%
vs baseline
−20–25%
vs baseline
Customs clearance
>98%
stabilised
>98%
stabilised

Product Profile
Product type: Fragile goods fulfilment – Decorative household items
Single-item packed weight: 0.4–0.8 kg
Typical dimensions: 22 × 18 × 8 cm
Attributes: Fragile, non-hazardous, no battery, no liquid, no powder
Our Fulfilment Solution

Packaging optimisation (core improvement)
- Right-sized cartons and kitting & assembly services to remove excess void space and reduce chargeable weight.
- Multi-layer internal cushioning adapted to product structure.
- Drop-test validation and a standardised fragile-handling SOP.
Before vs After (90 days)
| Metric | Before | After (90 days) |
|---|---|---|
| Average delivery time | 12–18 days | 6–9 days |
| Damage rate | 4–5% | <2% |
| Shipping cost | Baseline | −20–25% |
| Customs clearance | Unstable | >98% |
DTC shipping from China, made simple
By combining fragile-focused packaging optimisation, China fulfilment centres, and cross-border DDP shipping, the brand improved delivery reliability while reducing logistics costs.